We mine actual, unprompted, organic discussions, comments, shares, reviews and more provided by your customers. Our insights reach far beyond traditional social media. We go deep into topical sites, review platforms, forums, blogs, shared photos and video content. All unbiased commentary, in front of privacy walls, is explored. Tossed aside are press releases, PR stories, and news stories.

This exclusive user-generated data set is collected in real time, providing the most accurate market insights without ever having to frame a single question. Insights go where users take us.

Our MAP data primarily comes from a proprietary algorithm that has been trained and fine-tuned for more than two decades to accurately analyze all public domain conversations. This methodology is GDPR-compliant.