Portfolio

Dimensional Mail Wins Gold Client: Badger Meter To jumpstart its BEACON product launch, Badger Meter asked us to develop a direct marketing campaign directed at decision-makers. A new approach to triggering sales inquiries and creating buzz for the company, the project included creative development of a high-impact, three-dimensional package that demands the attention of target prospects, effectively communicates product innovations and benefits and integrates with other BEACON marketing collateral. RESULTS: According to Badger Meter, a key marketing component for the product launch was the direct mail package. The launch campaign generated a significant number of leads, which enabled Badger Meter to write [...]

Ongoing Social Media & Email Marketing Client: VFW (Veterans of Foreign Wars) Social media Offers a Lifeline to Female Veterans Women who served in the military want and need a safe, friendly place online to share their stories, engage with one another and find ways to get support. The Veterans of Foreign Wars engaged Responsory to form the She Serves outreach to specifically honor the service and sacrifice of female veterans who have served faithfully in our overseas conflicts. Social media is an integral component of this multichannel campaign, fostering a sisterhood of support and camaraderie by connecting women with others who [...]