Explore how we helped Kleen Test Products update its e-commerce ecosystem to revitalize its online presence, driving industry-leading growth and innovation.

See how our pharmaceutical marketing expertise, expedited product launch and multichannel strategy helped a new authorized generic medication capitalize on early market entry.

Aimed at educating both healthcare professionals and the broader community, this transformative digital marketing campaign has not only rejuvenated the drug’s digital presence but also significantly increased website traffic and visibility.

Armed with an agile digital marketing strategy, we helped Hikma Pharmaceuticals launch Kloxxado, a naloxone nasal spray offering double the dosage per spray for enhanced overdose reversal potential.

Learn how AI-gathered data and expert analysis powered our approach for the rapid launch of this generic medication for Hikma Pharmaceuticals.

See how we leveraged advanced audience targeting and a purpose-built landing page to drive phone enrollments for iCare's new OTC benefit card program, achieving impressive results in a short timeframe.

Video Helps Build Trust for Growing Insurance Brand Client: Renaissance Insurance Video content was an important component of our Small Group Awareness Campaign strategy for Renaissance last year. This growing entrepreneurial insurance company wanted to generate more awareness of its products in new markets. Video was the perfect medium to bring the brand to life by creating a more human connection. From the start, we planned to use video in multiple formats throughout the campaign. In addition, we also planned for broader corporate and internal uses of the video footage so we could amplify our efforts. Video in [...]

Stand Out Creative Steps Up Lead Gen Renaissance offers Dental, Vision, Life and Disability Insurance nationwide and they recently launched sales offices in three new states. Responsory's creative theming – a benefits experience that stands out - captures the company's differentiator of outstanding service for clients of all sizes. This is especially important to employers in their sweet spot with 2-250 employees. After all, research shows that service issues are a top reason for switching ancillary carriers. A Promise that Gets Noticed A benefits experience that stands out [...]

Digital Campaign Makes ACA Decision Making Easier Client: Children’s Community Health Plan With an 838% year over year increase in ACA plan membership, Children's Community Health Plan (CCHP) had high expectations for the 2019 open enrollment period. Having been a part of 2018's success story, CCHP asked Responsory to deploy another Smart Zones audience targeting and display advertising campaign. Our strategy for CCHP's Together Plan was to segment our audiences and tailor our creative and messaging to each segment's specific needs and concerns. We also directed some very important improvements on their landing pages, adding and revising content to guide [...]

A Product Launch that Goes Above and Beyond Cleanfinity Brands® was preparing to launch a new earth-conscious cleaning product line under the brand name Beyond™. With well-known manufacturers like Clorox, Seventh Generation and Method dominating the eco-friendly cleaning space, Cleanfinity knew it needed a stand-out website tailored to attract consumers and product buyers. Our website design and development plan centered around 3 points of emphasis: Easy-to-understand product descriptions emphasizing safety Bright larger-scale imagery Flexible back-end design to accommodate the growing product line Enjoy our Quick Tour video of the [...]